But that theme is nothing new. Twenty years ago Topps released a product to get the kids involved. It was a 132 set called "Topps Kids." At the time there were several TV shows that featured kid versions of the characters, shows like Muppet Babies, Tiny Toon Adventures, and Flintstone Kids. So Topps jumped on the bandwagon and created kid version cards of 131 baseball players.
To appeal further to the young crowd, they sold the packs for only 35¢ (a regular pack went for 55¢, though you got more cards) and included a stick of gum too. Keep in mind that 1992 was the first year that a regular pack of Topps cards didn't include gum. If you wanted a rock hard slab of gum that year, you had to buy Topps Kids for your fix.
So how did the product do? Quoting the Standard Catalog, "the concept was a flop and was not repeated in subsequent years." I had a seven year old and five year old in 1992, probably smack in the target group, but I never heard of, or remember seeing these cards.
Did anyone collect these when they came out? Were any of you kids at the time?